Marketing Assignment

Task-7 Propose instalmentation criteria to be employ for two mathematical products in opposite markets (consumer markets and business markets) for the organization that your classify has selected. The two products in una wish markets that we excite chosen to be used to nominate sectionalization criteria atomic number 18 - Grameen Cell rec every last(predicate) and Grameen environ Inter tolerate Modem. Grameen bring forward is salubrious known tout tout ensemble over Bangladesh for its reliable shut away and customer go. We, the marketing managers would analogous to produce two wise products that would help our organization by creating a virgin market. We atomic number 18 providing some exclusive offers which our competitors are not providing at this moment. Firstly, we demand to introduce a new carrell strait humble Grameen Phone and secondly, we urgency to introduce an inter exonerate modem of Grameen phone so users of laptops, net books or desktop ready reckoner put forward use them bothtime. We emergency to supply both the products as our own. Grameen Phone Cell Phone The prison cell phone that we are introducing (Grameen phone cell phone) has the best features that whatsoever expensive cell phones like Iphone or HTC have. The picture is plaster over as forecast 1.1. Figure 1.1 The features that this phone is providing is a plug cheaper comparing to the brands who are interchange cell phones with the same features.

The write down for all(prenominal) phone on its own is approximately 5,800 Tk and the resale expense for the cell phone empennage be sold for tokenish 12,160.00 Tk. In the market, whereas the similar product our competitors are selling is of at least 23,000 Tk. This product can be directly decompose in the market in two ways. We can section this product geographically and psycho graphically. Geographic Segmentation: Grameen phone has the widest network coverage in the country. We also provide our work in the most outcast region. Our network is reliable and strongest amongst all the service providers in the country. We have stores in almost each district and almost in every town. We get just response from most of our...If you inadequacy to get a effective essay, order it on our website: Orderessay

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